Gifting is automatically enabled on all checkout forms across Vimeo OTT. No matter what you are selling (subscriptions or transactional), your customers can buy gifts of your content. Their gifts never expire, provided the content they purchased a gift of remains available for redemption.
Note: Currently, gifts can only be redeemed in USD and if the recipient is located within the US. Enabling multiple currencies for your products does not allow non-US recipients to redeem gifts.
Here's a breakdown:
Gifting a Subscription
Customers can gift 1-12 months (up to your annual subscription price, if you have one) of your content. If you’re running a subscription video service, when a customer checks out they can click Gift this subscription, choose the length of time the gift covers, and enter the email address of the giftee. The recipient gets an email and can instantly activate their subscription and start watching.
When someone receives a gift email, they can click the link in the email to redeem, at which point the clock on the time they were gifted will start. We will send the gift recipient an email one day before their gift expires letting them know they need to add their payment information in order to continue to access the content.
⚠️Note: Free trials and promo codes cannot be applied to gifts. Also, gift subscriptions cannot be applied to an existing account.
A streaming video subscription means you’re not just giving a single video, but an ever-expanding library of videos.
Customers can set a delivery date for any video gifts on Vimeo OTT. When your customers gift a subscription or an individual video package, they can opt to have it digitally delivered on a particular date, such as a holiday or a birthday.
Here is a guide for your customers on how to gift a subscription: http://support.vhx.tv/article/509-how-do-i-buy-a-gift-of-a-subscription
Gifting a rental or purchase Product
If you're selling transactional products (purchases/rentals), the Vimeo OTT checkout form includes a Gift This option, where they can enter the recipient's email address, enter an optional gift message, and set an optional delivery date.
Once purchased, we'll send the recipient an email to redeem and start watching right away, or if you have a delivery date set, we'll send it then. The customer can select either the rental or purchase option, depending on what you've enabled.
Here is a guide for your customers on how to buy a gift of your products: http://support.vhx.tv/article/70-buy-a-gift